Tools · CRM & Sales · Pipedrive

Pipedrive Review
★★★★★★★★★★4.53,021+ reviews · G2 & CapterraCRM & Sales
A sales-first CRM that salespeople actually enjoy using.
Our verdict
The CRM your sales team won't fight you on. The visual pipeline is fast and intuitive; marketing features are lighter, so pair it if you need campaigns.
Ratings breakdown
Ease of use9.0
Value for money8.4
Features8.0
Support8.2
Quick facts
Pipedrive pricing
Liteformerly Essential
$14 /user/mo
Growthformerly Advanced
$39 /user/mo
Premiummerges Professional/Power; most popular
$49 /user/mo
Ultimateformerly Enterprise
$79 /user/mo
Pricing as reported · checked June 2026. View official pricing →
Pros & cons
What we like
- Best-in-class visual sales pipeline
- Quick to set up and easy to adopt
- Fair per-user pricing
Worth noting
- Marketing features are an add-on
- Reporting is lighter than HubSpot
What's included
✓CRM
✓Email Marketing
—Funnel / Landing Builder
✓Automation / Workflow
—SMS Marketing
✓Booking / Scheduling
—Membership / Courses
—Built-in Affiliate Program
—White-label
✓Mobile App
5 of 10 tracked features available.
Frequently asked questions
Is Pipedrive good for marketing?
It's sales-first. You can add a marketing module, but for heavy email marketing pair it with a dedicated tool.